Why is 406Day Beacon Awareness Day ?
Because 406 MHz Beacons Save Lives!
406 MHz beacon technology has saved over 41,000 lives worldwide since the mid 1980’s! This link to ACR’s SurvivorClub (You use it – we replace it program) will take you to real life testimonies.
406Day is a national awareness day used to spread the word on beacons, and as a supporter of aviation, boating or possibly outdoor safety we ask you to use your social media platforms to do just that.
Whether you use Facebook, Instagram, YouTube or Twitter, you can keep your posts in the conversation by adding #406Day18.
To help explain how you can promote 406Day; it would best help to understand the four pillars of 406Day which are: Education, Awareness, Celebration and Promotion.
Education – focuses on current beacon owners. This is the day to remind them to check for an expired battery, update their registration, make sure their beacon is properly mounted and test their beacon. If they are in Florida and own a boat, we remind them that they qualify for the Beacon Bill discount.
Awareness – we explain how beacons work. In aviation we talk about the benefits of 406 MHz over just 121.5 MHz. READ. For PLBs, we discuss how they are different from a cell phone or a VHF radio. There are no monthly or administrative fees.
Celebration – a day to celebrate the lives saved by beacons. See: (SurvivorClub). There couldn’t be a better day to thank Search and Rescue Crews.
Promotion – inspire individuals to buy a beacon through emotional appeal. We ask them to show us “where your beacon frees them to go” or share a photo that reminds them “why you have a beacon”. Use #406Day18 in your posts.
Beacons come in three forms:
- (AVIATION) for ELT information reference this site: https://www.acrartex.com/products/catalog/elts-commercialmilitary/elt4000/#sthash.jULJlzcA.dpbs
- (OUTDOORS) for PLB information reference this site: https://www.acrartex.com/support/faqs/personal-locator-beacon-faqs/
- (BOATING) for EPIRB information reference this site: https://www.acrartex.com/support/faqs/epirb-faqs/